Alliance Mortgage Lending's

10 Core Values

(1) Love 

Love is at the heart of everything we do. We love our clients, we love helping and serving others.

Love motivates us to treat others as we would want to be treated. We are devoted to others in love and we honor others above ourselves.

We believe love never gives up, never loses faith, is always hopeful and endures through every circumstance.

(2) Faith 

Faith is our firm foundation. When our foundation is rock solid we can endure any storm that may come our way.

Our faith gives us hope and it gives us strength. It is woven in the fabric of who we are.

(3) Family

We strive for a balanced life between work and family, dedicating time to enjoy our family life, and making the most of our time off. We are completely devoted to our family.

We also embrace the family spirt at work. We enjoy working together as a team and we eagerly encourage and support one another in everything we do.

We believe that our life’s purpose is centered around building relationships with others, and it is especially important to us to nurture the relationships we have with our clients.

We make it a priority to put our client’s interest before our own and we make sure that they always feel appreciated and well taken care of.

(4) Serving Others 

We believe we are called to serve one another and that we are to use our unique gifts and talents to do so.

We always look for opportunities to help others and we consistently do more than we are required to.

We deliver on what we promise and we are totally committed to serving our client’s needs.

(5) Excellence

Excellence means being our best and doing our best with the talents we’ve been given.

Excellence is an attitude and it calls us to live our lives to the fullest potential.

Excellence is about continued improvement, always striving to be better, not for ourselves, but to help others.

We passionately pursue excellence in everything we do. We strive to deliver unprecedented service to our clients and we continue to find opportunities to serve our clients better.

(6) Honesty & Integrity

Our reputation is extremely important to us and we value the high esteem of our clients.

We believe in doing what is right, living out what we beleive, telling the truth, keeping our promises, being dependable, being consistently reliable and trustworthy, being genuine and authentic and looking out for other’s interest over our own.

(7) Wisdom

Wisdom is knowing and understanding the truth, obeying the truth and making decisions based on the truth.

Wisdom gives us the ability to make correct judgements and to provide sound advice to our clients.

(8) Joy

Joy empowers us. It supplies us with our strength and energy. It expresses itself in cheerfulness and enthusiasm about all we do.

Joy empowers us to approach life with a positive attitude, to be content, to have fun, to laugh, to be spontaneous and to enjoy life in the moment.We want to make it fun and positive for our clients to work with us.

(9) Generosity

We see the needs of others as an opportunity to freely give without expecting anything in return.

We recognize that everything we possess is a gift and that our time, our talent and our money are all on loan.

Giving provides us an opportunity for us to express our gratitude and thanksgiving to help our family, our friends, our clients, our community and all those who are in need.

(10) Grateful & Humble         

We look for the blessings in every situation and approach life with an attitude of gratitude.

We believe a grateful heart sees each day as a gift and we never take what we have for granted.

We always stay grounded and humble. We are patient with others and keep a humble attitude.